UNTUCK

Born out of the need to reach a sophisticated and discerning group of high net worth investors while separating itself from a flooded competitive landscape, Bouvel Investment Partners strived to reconnect with its existing customers and new prospects. The comprehensive brand development process ranging from naming and logo design through marketing collateral, spurred the creation of bouvel.com.

Unique in process, this website was a design-only venture for Untuck. Having already contracted with a financial compliance company offering a suite of products, including website and email campaign management, Bouvel provided us with the challenge of designing an aesthetic 'skin' for the site, within the many limitations of the proprietary content management system. The finished website fulfills the Bouvel brand promise and falls in line with the imagined corporate identity.

The new and improved bouvel.com, with full content management and tailored functionality, is set for the very near future.