The National Urban League, 2013 State of Black America
The National Urban League is a nonprofit that enables African Americans to secure economic self-reliance, parity, power and civil rights. Their annual capstone publication, State of Black America, contains engaging commentary backed by well documented statistics.
The 2013 issue of the State of Black America also marked two important milestones: the 50th Anniversary of the Great March on Washington for Jobs and Freedom; and 150 years since the Emancipation Proclamation. The book would further serve as a keepsake for the Urban League affiliates—inspiring us to develop a unique solution for the cover. We aimed to capture the new American dream by creating two covers, each showing an innocent profile of a young boy or a young girl—faces lifted, looking ahead. The black ink used for each child’s photo overprints on a metallic gold flood of ink and creates a dramatic effect. The interior incorporates typography inspired by protest signs of the 60s, as a tribute to those who fought for equality.
The State of Black America contains insight and perspective on how African Americans can face and overcome the biggest obstacles for achieving real empowerment. Statistical data presented in the Equality Index tracks racial equality in America in the areas of Economics, Health, Education, Social Justice and Civic Engagement, which provides an accurate assessment of the state of our country today.